An experienced publicist, writer, and public relations professional Robertson has extensive experience in corporate communications. Some key areas of expertise include successful strategic media relations plans that have resulted in local, national, and global media coverage, crisis communications, website content consultation, writing and relationship building.
Throughout her career, she has generated positive media campaigns on a local, national, and international level for organizations such as Emory University, Morehouse School of Medicine, Grady Health System and Cobb & Douglas Public Health as well as individual clients. She has worked with clients ranging from professional athletes, authors, designers, magazine editors, to non-profits. Robertson has authored chapters in two books, Community Voices: Health Matters and PR News Writer’s Guidebook and PR News’ Media Guidebook.
She has garnered newsroom experience as a freelance journalist as well as writer for local affiliates such as WAGA-TV, CBS Atlanta 46, and several print media outlets. Due to her many years of experience, Robertson has connected with contacts from major networks such as BET, ESPN, CNN, FOX NEWS, ABC Network, and others. Her communications specialties include speech writing, developing internal and external communications strategic plans, and media relations.
Melva is an established speaker providing training and workshops in youth and adult leadership, customer service for business and individuals, media training, and entrepreneurship and start up summits. She is the founder of the Own Your Own (OYO) Movement which consists of an entrepreneurship and branding summit as well as the Own Your Own TV show. She is the author of her debut book available on Amazon titled, Congratulations! It’s a Brand: The entrepreneur’s guide to birthing the brand, identifying the target audience, and increasing visibility.
Melva has a Bachelor of Arts Degree in Mass Media Communications from Morris Brown College and a Master of Arts Degree in Professional Writing from Kennesaw State University.
For speaking engagements and booking requests contact: